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Product Analytics Micro-Certification (PAC)™
Introduction
General Introduction
Prerequisites
Getting Started: Setting up Mixpanel for Learning (6:18)
Case Study (1:37)
Build & Analyze Your Own Behavioral Metrics
Introduction
The Right Data in the Right Tool (10:28)
The Taxonomy (5:47)
Framing Good Questions (8:32)
Creating Clear Visualizations (3:59)
Sharing Your Work With Dashboards (2:47)
Conclusion
Acquisition Metrics
Funnels (13:29)
Trend Spotting (9:20)
Conclusion
Retention Metrics
Framing Retention (11:14)
Analyzing Retention (10:23)
Conclusion
Experiments
Experimenting (12:28)
Conclusion
Final Exam
Quiz
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The Right Data in the Right Tool
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