Product Strategy Micro-Certification (PSC)™️
The difference between a good and a great product lies in your Product Strategy, answering vital questions like: Who's the product for? What benefits does it offer? How does it further company objectives?
Enroll in our Product Strategy Micro-Certification to learn how to construct and implement a successful strategy. You'll explore how to effectively communicate your plan and gain a proven formula to devise a top-tier Product Strategy. This course offers a comprehensive learning experience featuring videos, interactive readings, exercises, and a case study, all designed to bolster your skills. Empower yourself to avoid failed launches and enhance your Product Management career.
Your Instructor
Product School is the global leader in Product Management training with a community of over two million product professionals. Our instructors are Product Leaders working at top Silicon Valley companies, including Google, Netflix, and Amazon. Designed to fit into your schedule, all certifications are taught live, online, in small cohorts.
Course Curriculum
-
StartOverview of Product Strategy (10:51)
-
StartDefining a Product Strategy
-
StartWhy is it Important?
-
StartAligning your Strategies
-
StartCrafting a Product Strategy in 6 Steps
-
StartStep 1: Market Analysis (5:51)
-
StartStep 2: Customer Analytics (7:04)
-
StartStep 3: Product Vision & Mission (4:02)
-
StartStep 4: OKRs (3:35)
-
StartStep 5: Roadmap (4:21)
-
StartStep 6: Prioritization (4:08)
-
StartSummary
-
StartResources